Copywriting

Strategic Web copywriting

“We have come to confuse information with understanding.” – Malcolm Gladwell

The Web is a unique medium from print copy. There are several factors to consider, including:

  • Search engine optimization (SEO)
  • Interactivity (comments, e-mail, RSS, etc.)
  • Usability
  • Skimmability
  • Use of various media (video, images, blogs, etc.)


My strategic Web copywriting services go beyond mere letters on a page. I use Web-specific marketing tactics and direct you in terms of content placement, organization and arrangement to give your Web page optimal flow and user-friendliness. All content is visitor-centric and results-oriented. I believe in clear, concise, to-the-point and conversational copy that engages the Web reader.

I work with those who are starting from scratch, need a complete Web site overhaul or just have some new additions or slight revisions.Whether you are just getting started or are a Web pro, I can help you with quality content solutions.

*Ready to spruce up your Web content? Contact me today and describe your needs to receive a free quote.

*Not sure what you need? Check out my Web content consulting services.